Let’s say a few words about the state of sports nutrition in our country. There are few sports nutrition stores. If we talk about cities with a population of less than a million, there are often no full-fledged stores – only small outlets offering a very narrow range of products.
Because of this situation, many athletes order sports nutrition products from various online stores or directly from foreign manufacturers, and then wait for weeks (sometimes months) for delivery. It is clear that this state of affairs does not suit anyone.
Another favorable factor for entrepreneurs is related to the artificial popularization of sports supplements:
- Owners and instructors of many fitness centers cooperate with dealers of sports nutrition, so they actively promote among the visitors of gyms the idea of the indispensability of canned protein and creatine. Beginners usually listen to them.
- Experienced athletes know from experience that sports nutrition is a good thing. They treat the training process very responsibly and are willing to buy nutrition in a complex (proteins, creatine, BCAA and other supplements together). Professionals and veteran amateurs can spend a lot of money each month on supplements. Read bodybuilding forums and you will see for yourself.
- Quite recently enter the market enterprising online businessmen actively promoting sports nutrition. About these supplements suddenly became known to millions of people who previously had no interest in sports at all. Naturally, many of them will keep buying protein, and it’s easier, cheaper and more reliable to stock up in a special store around the corner than to buy it from someone on the other side of the monitor.
Minus can be identified only one, but quite significant: almost no good sports nutrition is produced. If you open a store of sports nutrition, you will have to trade in foreign-made products. This means that the purchase price will be linked to the exchange rate.